The Benefits of Using Instagram For Business

Instagram has slowly been growing in popularity and has become one of the most used social networks. It was first released and launched on Android in 2012 to allow people to easily connect with their followers, friends, and sometimes with celebrities and favorite brands.

According to the data from Instagram, it is said that there are 8500 likes and 1000 comments every second, and the network has over a 100 million users who post more than 40 million pictures everyday. That is a huge number and clearly shows the potential of the social network. Here are some things you should know about Instagram.

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Unique Hashtags Always Helps

Hashtags have been around for some time, social media websites such as Twitter have been using this method for years, and the function of hashtags is simply to help people find specific things that they are looking for.

If you are a business and want people to find your brand or product, then it is a must that you use the appropriate hashtags.

Introduce a Photo Contest

Photo contests are held on Instagram almost on a daily basis and it helps boost your number of followers on the website. No one enters a contest which has no “Winners Prize”, therefore one way to go is that you can make your own product the prize so that the contestants get encouragement and bring more people to the contest.

The purpose of holding a contest is to gain recognition and awareness. As an example; if your company works in jewelry, then you can set your own jewelry as the prize and tell the contestants to post pictures wearing their favorite adornments. Using competitions creatively can be and incredible marketing tool for you Business.

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It’s Still Growing

Instagram is one of the biggest social networking sites in the world and it is still growing and gaining more and more users. More users means more awareness, so you should try your best to get your advertisement in front of the users so that your business can get exposure and evolve with the passage of time.

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